Employer Tips

25 Insights to Make Content More Shareable on LinkedIn

Ever wonder why some content on LinkedIn gets thousands of “shares” and “likes”, and other content does not? Jiffy Lube helped me find the answer.

Read More

7 Ways Recruiters Can Attract More Good Candidates

Ever notice, that when we make something easy, we can usually get more people to take action? But when we make that same thing harder, we get less people to take the same action. Call it human nature. Or common sense. Or plain old laziness.Read More

How the CMO Can Improve Your Employer Brand Identity

In 2013, Chief Marketing Officers everywhere were told that “recruiting is becoming more and more like marketing every year” (Deloitte / Bersin). Here’s what they can do about it.
Read More

8 Cartoons on How Bad Employer Interviews Scare Good Candidates Away

Are you interviewing candidates only to see them walk out the door and never return? Let’s stop this madness. Below are eight examples of bad employer interviews and eight tips to make it all better.
Read More

How Great Companies Use Talent Data Profiling To Win

The worlds best companies spend a considerable amount of time digging through their talent acquisition data, to draw actionable insights that give them a competitive talent advantage. It makes a lot of sense when you consider all they can do with it.

Read More

How to Fix Your Broken Job Descriptions

How many times have you, as an employer, been excited about sharing a new career opportunity only to see too few of the right people apply? It can be a real drag. Here’s how to fix it.

Read More

30+ Great Recruitment Videos That Attract Talent

Your recruitment video is an opportunity to show others what it’s like to work inside your company, explain current open jobs, and share things about your corporate culture. Here are over 30 great employer videos that hit the mark.

Read More

How to Attract More Candidates Into Your Company

Employer cacophony is making it harder to break through and attract more candidates that you really want to hire into your organization.

Read More

How to Improve Candidate Engagement at Your Company

Imagine, for a moment, a neighbor on the hill sent out an invitation across the land for a party he was throwing the next day. Thousands of people were talking about it in the streets. Suits were being pressed, shoes were being polished, and hair and nails were being done. And everyone went to bed that night excited about the party.

Read More

How to Attract More High Performance Sales People

It can be a real challenge identifying and hiring the right sales people. It’s one of the hardest things to do well. So, how do you identify the right sales people with the right set of skills, and also establish the right set of motivators (mission, aligned values, etc.) to capture their minds, energy and hearts – and hygiene factors (salary, benefits, etc.) that will hopefully keep them working for you?

Read More