The Sum of Talent +

Video – Talent is Overrated

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Telling Stories about Career Jobs and Opportunities

We build job stories that provide insight into interesting jobs and career roles to help people see new career possibilities.

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Helping People Visualize Career Pathways

We use the “Hasslehoff” to highlight a person and their occupation – and we showcase an ability, virtue, attribute, or character trait that we believe helped that person succeed.

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Video – Daniel Pink on Motivation

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Effective Talent Acquisition: Here’s How to Attract Better Candidates

Most executives I talk with are very concerned about the lack of available talent. About one-third of employers can’t find the talent they need – and our working age population is in decline.

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Why Observing Personality Traits Beats Personality Tests

Too many employers still use personality tests to try to predict future success. It might be because people believe doing something is far better than doing nothing. Or maybe, it’s because there is a confusion in the marketplace about what tests can and cannot do.

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25 Insights to Make Content More Shareable on LinkedIn

Ever wonder why some content on LinkedIn gets thousands of “shares” and “likes”, and other content does not? Jiffy Lube helped me find the answer.

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Here’s How to Love Your Work – Fix the GAP

Did you know that 70% of American workers are “not engaged” or “actively disengaged” in their jobs? Jim Clifton, the Chairman and CEO of Gallup, says in his “State of the American Workplace Report 2013” that our reasons range from being uninspired and having to deal with “managers from hell”, to feeling like we don’t belong and not being allowed to work remotely. This makes sense to me.Read More

7 Ways Recruiters Can Attract More Good Candidates

Ever notice, that when we make something easy, we can usually get more people to take action? But when we make that same thing harder, we get less people to take the same action. Call it human nature. Or common sense. Or plain old laziness.Read More

How the CMO Can Improve Your Employer Brand Identity

In 2013, Chief Marketing Officers everywhere were told that “recruiting is becoming more and more like marketing every year” (Deloitte / Bersin). Here’s what they can do about it.
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